Over time, Xiaomi is more determined to enter the electric car segment on the right foot. Added to this are the ambitions of CEO Leia Jun, who wants to dominate the market in this segment.
Xiaomi Auto is coming
As time passes, we get various leaks, but also images of the future electric car from Xiaomi. Their credibility cannot be fully confirmed, so we have to wait until the official reveal.
Over the past three years, Xiaomi has established 10 brick and mortar stores in domestic China, which are very helpful in marketing the future electric car.
it seems that model marked MS11 should arrive in 2024. The project itself is the biggest fan of the CEO of Xiaomi, Lei Jun, who wants to become the market leader in a relatively short period of time.
Software should be an advantage
Looking at the alleged design, it is clear that Xiaomi was inspired by the American Tesla. That's why Lei Jun clearly said that the main differentiator should be the software.
Lei Jun also has confident statements about the first Xiaomi car. He wants to become one in the next 20 years one of the most important players in the automotive industry.
It even wants to become one of the five largest manufacturers of electric cars in the world. Therefore, the company does not stop investing in its own industry and will start mass production of its first model next year.
Lei Jun acknowledges that the development of Chinese electric vehicle manufacturers is 6-7 years ahead of Xiaomi, but Xiaomi's advantage lies in electronic technology and user experience.
There is no shortage of investors
In addition, it is also the ability to integrate. Electric cars can integrate sales, after-sales service and charging packages. In the future, they can also integrate more and more services.
Last year, Xiaomi Auto and other new businesses attracted investments of more than 3 billion yuan, which is roughly $439 million.
Do you have the same expectations as Lei Jun himself for this project of Xiaomi's first electric car? Do you think the Xiaomi electric car can capture the masses? Let us know in the comments below the article. Follow the XiaomiPlanet website, sign up for news and join us at our group on Facebookwhere we form an active Xiaomi community.