One success after another has been rolling on Xiaomi lately. We recently informed you that Xiaomi was ahead of the US Apple and became right after Samsung. world number two.
The best-selling brand in Europe
Recently, information emerged that Xiaomi was scoring points in Europe, where it became the best-selling company in the second quarter of 2021. It took first place with a growth of 67,1%.
More great news! According to Strategy Analytics @ Xiaomi was the No. 1 smartphone brand in Europe for the first time in Q2 2021! A huge thanks to all of our fans and partners who made this possible! #NoMiWithoutYou pic.twitter.com/pf82i6TuM4
- William Lu (@WilliamLuXiaomi) August 3
Xiaomi's current market share in the European market is 25,3%. To achieve this value, Xiaomi sold 12,7 million smartphones. These numbers only indicate that sales will increase further and Xiaomi can build a significant advantage over other companies.
How are the other brands doing?
The second best-selling manufacturer, Samsung, achieved negative growth of -7%. Its market share is 24%, so it is just behind Xiaomi. The third is Apple. It achieved a growth of 15,7% and a market share of 19,2%.
The other two locations belonged to the Chinese brands Oppo and Realme. Oppo achieved growth of 180%. This company only entered the Slovak market at the end of June. Realme did even better. Its growth in the last quarter is an incredible 1%. These numbers predict a truly promising future for her.
Chinese companies are doing well
We can see that Chinese companies are really doing well in the European market. It is also due to the fact that they can bring more than the competition for the same price. This is often higher performance, a nicer display or better quality cameras.
We have long liked the Xiaomi brand for its excellent price / performance ratio. By bringing several dozen smartphones every year, which are also joined by subsidiary companies Redmi a POCO, the user still has a large number of smartphones to choose from and it's all about his preferences.
What do you think about the brand Xiaomi? Have you bought their smartphone in recent months? And what model was it? Let us know below in the comment below the article. Follow XiaomiPlanet, subscribe to our newsletter and don't forget to join our group on Facebookwhere we form an active Xiaomi community.