Lei Jun as the company's executive director Xiaomi shifts its focus to production electric car under the Xiaomi brand, which becomes the highest priority. He is even leaving the command of another subsidiary brand to work on this ambitious project.
Xiaomi's electric car is becoming a top priority
As many of you may already know, Lei Jun is the co-founder and current CEO of the brand Xiaomi. He is undoubtedly one of the brightest minds the company has.
In recent months, he has changed his role within the Chinese company itself. And he put aside a number of projects just to focus on his main futuristic vision, which is the Xiaomi electric car.
However, we know from a source at Gizchina.com that Jun has just announced his resignation as the company's president Xiaomi Electronic Software Company. She is one of the daughter or Xiaomi affiliates. He is in charge of overseeing the brand's consumer finance operations related to payments and digital wallets.
First Xiaomi YouPin, now another resignation
This subsidiary is already the second relatively extensive resignation announced by Lei Jun. As a reminder, only during April of this year, the general director announced Xiaomi his departure from the leading position of the Chinese crowdfunding platform Xiaomi YouPin. Despite his resignation, Lei still holds his shares in this subsidiary.
The electric car should become one of the main pillars of the Xiaomi portfolio. So it is clear that the main goal that he has Lei Jun in front of you is the launch and sale of your own model under the Xiaomi brand. It seems that sooner or later the global automotive industry has to adapt to the coming electrification, and Xiaomi wants to use this fact to its advantage, with its own vehicle.
He currently has a company Xiaomi more than 1000 employees who work exclusively in the research and development department of this type of vehicle. The Xiaomi electric car should wait for its launch in China during the year 2024. There is no doubt that this futuristic product will be packed with technology. What was also indicated by the brand itself on its previous one annual press conference.
How do you like the upcoming electric car from the workshop of the Chinese brand Xiaomi? If you have any other questions about electromobility, you can easily write them to us below, in the discussion below the article. Follow our group on Facebook: Xiaomi Planet - A place for real Xiaomi fans as well as our portal Xiaomi Planet and find out more.